When you were in grade school, did you ever play the “Telephone Game”? The first person would whisper a word to the second person, who would then whisper a word to the third person, and so on and so on. At the end of the line, the final person would loudly announce the word that they heard, and alas! It would have morphed into a new word completely incomprehensible from the original word. That’s how life feels without an analytics engineer on your team.
So let’s say that you have a business question, you have the raw data in your data warehouse, and you’ve got dbt up and running. You’re in the perfect position to get this curated dataset completed quickly! Or are you?